Optimal Placement of Logo Icon and Logo Text in Website Logos: Left, Right or above the Logo Text?

In my opinion the icon should be on the right or left side of text on logo. The icon should not be positioned above the text. Placing it horizontally will better integrate the logo into the website header without increasing its height.

→ Watch Video Tutorial below.

You may get inspired through following examples.

  • Walmart logo uses icon on the right side of text or wordmark.

  • GoDaddy logo uses icon on the left side of text.

  • Microsoft logo uses icon on the left side of text.

Optimal Placement of Logo Icon and Logo Text in Website Logos: Left, Right or above the Logo Text?
  • Statista logo uses icon on the right side of text.

  • YouTube TV logo uses icon on the left side of text.

  • Squarespace logo uses icon on the left side of text.

  • Google Meet logo uses icon on the left side of text.

  • Dozro logo uses icon on the right side of wordmark.

However, there are some rare websites which use icon above the text such as Nestle, Pringles. However, a prime example is the website of Wondershare the company behind many great software including my favorite Filmora Pro video editor.

The icon in the logo of Wondershare is placed above the text and this apparently has forced the web designer to minimize the size of logo for maintaining the height of site header.

Visually, the size of Wondershare logotype looks smaller than that of navigation text – which is not a website standard and preferable design.

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Irfan Hayat

As the Founder of DOZRO and other ventures, I bring a wealth of diverse experiences. I'm a passionate tech enthusiast. Explore our Pro Services, and if you value our free content, consider supporting us on Patreon.

https://www.dozro.com/irfan-hayat
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Logo Size Recommendations from Wix, Squarespace, and GoDaddy